With the right species mix and agronomic design, transitioning coffee plots to agroforestry models improves coffee yields thanks to shade, better water retention and healthier soils. Planting trees with valuable crops (fruits, nuts, medicinal or timber products) brings additional revenues to farmers. At PUR, we have developed approaches that tailor agroforestry designs to balance carbon sequestration with biodiversity impacts and farmer preferences.

Carbon: PUR has certified the carbon impact of these projects under SustainCert, Gold Standard and Verra methodologies. We support long-term permanence through digitally-enabled monitoring tools and a long-term on-the-ground presence.

Nature: As new frameworks emerge, we support our customers in staying at the leading edge of measuring and certifying ecosystem benefits. PUR has ongoing pilots to capture volumetric water benefits following WRI’s Volumetric Water Benefit Accounting (VWBA) framework, and to measure biodiversity impacts leveraging Cornell’s Biodiversity Progress Index.