At PUR, we believe business can and must be a force for environmental and social good. Since 2008, we’ve led the way in designing and delivering high-impact, nature-based solutions that regenerate ecosystems, strengthen agricultural supply chains, and create lasting benefits for communities and the planet.

We partner with corporates, investors, and local communities to co-create science-driven, landscape-scale interventions that help achieve their climate, biodiversity, water, and livelihood goals. From carbon sequestration to biodiversity restoration and water stewardship, every PUR project is built to deliver measurable, long-term impact.

Our vision is to lead in building resilience across agricultural supply chains and surrounding landscapes, creating real value for businesses, farmers, and ecosystems alike.

Operating in more than 20 countries, we implement large-scale projects that integrate agroforestry, regenerative agriculture, reforestation, forest conservation, and marine restoration. Our work is rooted in rigorous monitoring, local partnerships, and a commitment to integrity and transparency.

Agricultural supply chains depend on healthy natural systems. That’s why we embed nature into business, restoring degraded land, protecting biodiversity, improving water cycles, and supporting farming communities. With over 43 million trees distributed and 72,000 hectares restored, our track record speaks for itself.

With over 200 team members across the world, our strength lies in being close to the field. PUR’s operations team – more than half of our workforce – works directly with producer communities to design and deliver Nature-based Solutions that are grounded in local realities. From technical experts to regional partners, our people ensure every project is practical, tailored, and built to last.